Results
20k+ views an episode
We scaled up our audience from 0 to over 20k downloads an episode.
87% retention
The engaging editing style of this podcast drove and average of 87% listener retention.
Award winning
Digital Hollywood nominated ‘An Unconventional Life’ in the category of Best Business Podcast of 2019.
Brand Challenge.
Jumpcut wanted a podcast for Millennials & Gen Z that would show that it was a serious player in the online-education space.
They engaged Finding Founders to create their first podcast. The goal was to captivate their existing audience’s attention and establish legitimacy with new leads.
Creative Solution.
We created ‘An Unconventional Life,’ a narrative interview style podcast that highlighted Jumpcut alum’s success stories.
For each interview, we hand-selected influencers with a large following to ensure each episode garnered maximum exposure. The guests of our first season had a combined total 100M+ followers.
After creating a logo and name that fit with the Jumpcut brand, we published our podcast to all major distributors.
We created engaging ads for Jumpcut courses within each podcast episode. During each ad, retention increased, showing audience engagement with the ad.
We spearheaded a growth strategy using instagram and email marketing.
Audience Feedback
Jumpcut’s customers loved the podcast and left reviews with an average rating of 5.0 stars.
