From Class Clown to Marketing Genius | Max Hertan: Megaphone Marketing
Listen to us wherever you get your podcasts (click the links below!)
Episode Description
Today, we sit down with Max Hertan, founder of Megaphone Marketing and Telstra Business Award Finalist. Since starting the company in 2012, Max has helped businesses optimize their advertising conversion rates and buffed up their social media presences. He also runs a YouTube channel with over 100,000 subscribers where he documents learning a new skill every 30 days, featuring challenges from learning the violin to juggling.
So press play and listen to Max explain the whole journey. Starting as a mischievous elementary schooler who prank called a fire department, Max became the creator of a Uni Party Listing service that has attracted over 50,000 people from across Australia, and ultimately scaled his marketing skills into a global agency that has generated over a billion dollars in revenue for its clients.
Show Notes
Class Clown: Max recalls his rebellious, fun-loving spirit in elementary school
Entrepreneurial Baby Steps: From comic books to newsletters, Max was hustling before he even reached the double digits.
At a Crossroads: How did Max’s experience in high school clash with his energetic spirit?
Partying like a Businessman: As Max entered university, he realized he had to branch out to optimize his experience. How did this spark the idea for his next entrepreneurial pursuit?
Megaphone Marketing: How did Max leverage his marketing skills to help other companies?
Upscaling: How did Max take education into his own hands and scale his marketing business beyond the $100K mark?
Stepping Back: Max explains how he delegated responsibility in Megaphone Marketing to give him more time to pursue his passions for learning, even creating a youtube channel to document the journey.
Shaping Company Culture and Parting Advice: How did Max create a work culture that emphasizes growth and meaning?
Relevant Links
Megaphone Marketing Website: https://megaphonemarketing.com.au/
Max’s Monthly Youtube Challenges: https://www.youtube.com/playlist?list=PL4b3OepbY-yWGZhUAauK0mtud_W0enSo7
How to Win Friends and Influence People by Dale Carnegie
https://www.barnesandnoble.com/w/how-to-win-friends-and-influence-people-dale-carnegie/1100370318
Blink: The Power of Thinking Without Thinking by Malcolm Gladwell: https://www.barnesandnoble.com/w/blink-malcolm-gladwell/1100022866
The Six Pillars of Self-Esteem by Nathaniel Branden:
https://www.goodreads.com/book/show/79352.Six_Pillars_of_Self_Esteem
The Fountainhead by Ayn Rand: https://www.goodreads.com/book/show/2122.The_Fountainhead
